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Monthly Archives: February 2012
A country on a roll, or rather a wave
Coyner’s Comment: Long I’ve argued that S Korea’s political development is on par with its economic achievements. As the article points out, compared to China and Japan, South Korea comes across as a nation worthy of imitation. Korean popular culture … Continue reading
Posted in Doing Business in Korea, Japan, Marketing, S Korea Economy, Selling, Society, Taiwan, Trade
Tagged culture, hallyu, Hanryu, Korea, Korea Wave, pop, South Korea, trade
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With a gentle kick, makgeolli satisfies
Sing the praises of the creamy brew that, unlike soju, is not going to give you a hangover from hell. Continue reading
Posted in Coyner's Op-Ed Essays, Doing Business in Korea, Economy, Japan, Marketing, S Korea Economy, Society, Trade, USA
Tagged alcohol, dong-dong-ju, export, Korea, makgeolli, South Korea, trend
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Buoyed by Hallyu, sales of makgeolli wash over Japan
Also a good summary of Korean alcohol consumption trends. Continue reading
Posted in Doing Business in Korea, Economy, Japan, Marketing, S Korea Economy, Selling, Trade
Tagged alcohol, dong-dong-ju, export, Korea, makgeolli, South Korea, trend
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S. Korea’s ancient ‘farmer drink’ to hit US
Korea is discovering a new consumer export. Continue reading
Posted in Doing Business in Korea, Marketing, S Korea Economy, Trade, USA
Tagged alcohol, dong-dong-ju, export, Korea, makgeolli, South Korea, trend
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Selling South Korea: No ‘sparkling’ brand image
If S Korea is ever to establish a strong and positive image, bureaucrats need to stand out of the way. Continue reading
Posted in Doing Business in Korea, Marketing, Selling, Trade
Tagged branding, Korea, marketing, nation branding, South Korea, tourism
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Samsung takes big hit in battle against Apple as EU probes patents, Germany blocks tablets
This global legal challenge seems to be a never-ending saga; this pis a good snapshot of the Apple-Samsung square-off. Continue reading
Posted in China, Marketing, S Korea Economy, Selling, Trade, USA
Tagged ap, Apple, consumer electronics, electronics, Korea, marketing, Samsung, South Korea
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Asia’s K-Pop clones dance to South Korean beat
Korean boy and girl groups are unabashedly sexy – while offering a “safety in numbers” group setting Continue reading
Posted in China, Japan, Marketing, S Korea Economy, Selling, Taiwan, Trade
Tagged Asia, dance, hallyu, music, pop culture, South Korea
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