Samsung by all accounts is a remarkable success story – albeit with flaws like any other organization. As the below points out, the story is all the more amazing is how fast the Samsung brand has moved to a global number one position. Success stories like this will eventually erase the so-called “Korean discount.”
And the best way to do that is for a Korean company to come up with a major paradigm-changing innovation that creates a unique product niche.
Samsung tops Apple, Sony, HP as most preferred consumer electronics brand
AFP Relax News
Thu, Jun 7, 2012